Jo has held senior roles in New Zealand’s Digital & Social Media industry for the past 14 years from launching Monster.com in NZ in 1997 to advising a number of other leading global retail, telecommunications, finance, sport and travel brands. Jo has been with national carrier Air New Zealand for the past five years and is Global Digital + Social Media Manager. Jo is responsible for managing New Zealand’s largest brand in the Social Media space. Jo is a Kiwi and is based in New Zealand. She is also a contributor to The Huffington Post“.